Max Polisar is Chief Revenue Officer of AwesomenessTV, a multi-platform media company owned by DreamWorks Animation and Hearst Corporation. Included under the AwesomenessTV banner are AwesomenessTV, the leading YouTube channel serving the global Gen Z audience; the ATV Network, a community based MCN with over 90,000 channels; DreamWorksTV; Awestruck; Big Frame; as well as consumer products, music, publishing, and branded entertainment divisions.
Max has been a key industry veteran who’s helped shape the YouTube content landscape into the vastly larger social influencer marketplace that exists today. Prior to joining ATV as Senior Vice President of Sales, Max led Sales at Big Frame, an industry leading talent management firm that represents creators such as Tyler Oakley, Ingrid Nilsen, Amanda Steele, and hundreds of others. Big Frame was acquired by AwesomenessTV, in 2014.
Prior to the advent of MCN’s, Max held several leadership roles focused on producing digital marketing firsts. Max was previously Vice President of Sales at Total Immersion, a global leader in augmented reality solutions (AR) for retail and e-commerce, where he helped launch AR technology into the mainstream with Coke Zero and Avatar. At WhitmanHart Interactive, Max helped unveil some of the first broadband video brand websites for Toyota and The State of NY; at Buongiorno, he helped introduce U.S. text message marketing on American Idol; and at WME, he was one of the first representatives for mobile content at its subsidiary Endless Mobile. Max started his career in the UTA mailroom and holds a B.A. in Public Communication from American University.